ModeWebsite-attributed funnel metrics built from the daily BI export, with pilot vs sister rollups and pair-level trend detail.|Pilot vs paired sister|5 pilot properties
psi2026-05-05gtmetrix2026-05-05bi2026-05-05heap measurement2026-05-04pending todayga42026-05-04

Trend

Website-attributed funnel progression compared against the paired sister property.

PilotSister

Lead (Guest Card) to Available Unit Rate

Sister Leading

Pilot

9.9%

Sister

12.2%

Website Sales Funnel - Price Quote

Sister Leading

Pilot

28.5%

Sister

37.2%

Website Sales Funnel - Completed Applications

Sister Leading

Pilot

7.9%

Sister

10.8%

Funnel Scoreboard

MetricPilot AvgSisterBaselineGapStatus
Lead (Guest Card) to Available Unit Rate9.9%12.2%6.6%-2.3 pts vs paired sisterSister Leading
Website Sales Funnel - Price Quote28.5%37.2%41.2%-8.7 pts vs paired sisterSister Leading
Website Sales Funnel - Visits (Schedule a Tour)33.9%23.3%30.7%+10.6 pts vs paired sisterPilot Leading
Website Sales Funnel - Completed Applications7.9%10.8%9.4%-3.0 pts vs paired sisterSister Leading
Website Funnel Conversions - Click to Call / Phone17.5%22.9%11.6%-5.3 pts vs paired sisterSister Leading
Website Funnel Conversions - Contact Form3.8%7.5%1.4%-3.7 pts vs paired sisterSister Leading

Lead (Guest Card) to Available Unit Rate

Pair-level comparison from the retained BI history.

Calais MidtownvsAvasa Spring Branch

5/5

Pilot

11.8%

Sister

10.1%

Pilot Leading

Gap

+1.8 pts vs paired sister

Baseline

Pilot 6.6% · Sister 5.8%

Champions GreenvsAxial Buckhead

5/5

Pilot

4.0%

Sister

22.1%

Sister Leading

Gap

-18.1 pts vs paired sister

Baseline

Pilot 5.1% · Sister 18.6%

The District Universal BoulevardvsNorthbridge at Millenia Lake

5/5

Pilot

17.4%

Sister

14.3%

Pilot Leading

Gap

+3.2 pts vs paired sister

Baseline

Pilot 11.2% · Sister 8.8%

The HarrisonvsThe Whitney

5/5

Pilot

5.2%

Sister

8.6%

Sister Leading

Gap

-3.4 pts vs paired sister

Baseline

Pilot 4.9% · Sister 6.4%

VentanavsPark on Wurzbach

5/5

Pilot

11.2%

Sister

6.0%

Pilot Leading

Gap

+5.2 pts vs paired sister

Baseline

Pilot 7.2% · Sister 7.2%

Website Sales Funnel - Price Quote

Pair-level comparison from the retained BI history.

Calais MidtownvsAvasa Spring Branch

5/5

Pilot

29.4%

Sister

55.6%

Sister Leading

Gap

-26.1 pts vs paired sister

Baseline

Pilot 41.2% · Sister 45.1%

Champions GreenvsAxial Buckhead

5/5

Pilot

10.0%

Sister

26.7%

Sister Leading

Gap

-16.7 pts vs paired sister

Baseline

Pilot 23.7% · Sister 35.3%

The District Universal BoulevardvsNorthbridge at Millenia Lake

5/5

Pilot

42.3%

Sister

42.5%

Stable

Gap

-0.2 pts vs paired sister

Baseline

Pilot 46.6% · Sister 45.6%

The HarrisonvsThe Whitney

5/5

Pilot

35.0%

Sister

28.0%

Pilot Leading

Gap

+7.0 pts vs paired sister

Baseline

Pilot 30.4% · Sister 33.3%

VentanavsPark on Wurzbach

5/5

Pilot

25.9%

Sister

33.3%

Sister Leading

Gap

-7.4 pts vs paired sister

Baseline

Pilot 40.2% · Sister 40.9%

Website Sales Funnel - Visits (Schedule a Tour)

Pair-level comparison from the retained BI history.

Calais MidtownvsAvasa Spring Branch

5/5

Pilot

35.3%

Sister

25.9%

Pilot Leading

Gap

+9.4 pts vs paired sister

Baseline

Pilot 30.7% · Sister 23.4%

Champions GreenvsAxial Buckhead

5/5

Pilot

40.0%

Sister

40.0%

Stable

Gap

+0.0 pts vs paired sister

Baseline

Pilot 21.1% · Sister 21.3%

The District Universal BoulevardvsNorthbridge at Millenia Lake

5/5

Pilot

34.6%

Sister

17.5%

Pilot Leading

Gap

+17.1 pts vs paired sister

Baseline

Pilot 26.2% · Sister 21.7%

The HarrisonvsThe Whitney

5/5

Pilot

30.0%

Sister

8.0%

Pilot Leading

Gap

+22.0 pts vs paired sister

Baseline

Pilot 23.8% · Sister 12.2%

VentanavsPark on Wurzbach

5/5

Pilot

29.6%

Sister

25.0%

Pilot Leading

Gap

+4.6 pts vs paired sister

Baseline

Pilot 28.0% · Sister 15.2%

Website Sales Funnel - Completed Applications

Pair-level comparison from the retained BI history.

Calais MidtownvsAvasa Spring Branch

5/5

Pilot

11.8%

Sister

7.4%

Pilot Leading

Gap

+4.4 pts vs paired sister

Baseline

Pilot 9.4% · Sister 11.9%

Champions GreenvsAxial Buckhead

5/5

Pilot

0.0%

Sister

6.7%

Sister Leading

Gap

-6.7 pts vs paired sister

Baseline

Pilot 17.0% · Sister 14.7%

The District Universal BoulevardvsNorthbridge at Millenia Lake

5/5

Pilot

7.7%

Sister

7.5%

Stable

Gap

+0.2 pts vs paired sister

Baseline

Pilot 12.2% · Sister 14.5%

The HarrisonvsThe Whitney

5/5

Pilot

20.0%

Sister

16.0%

Pilot Leading

Gap

+4.0 pts vs paired sister

Baseline

Pilot 15.9% · Sister 15.0%

VentanavsPark on Wurzbach

5/5

Pilot

0.0%

Sister

16.7%

Sister Leading

Gap

-16.7 pts vs paired sister

Baseline

Pilot 12.6% · Sister 11.4%

Website Funnel Conversions - Click to Call / Phone

Pair-level comparison from the retained BI history.

Calais MidtownvsAvasa Spring Branch

5/5

Pilot

17.6%

Sister

14.8%

Pilot Leading

Gap

+2.8 pts vs paired sister

Baseline

Pilot 11.6% · Sister 14.9%

Champions GreenvsAxial Buckhead

5/5

Pilot

50.0%

Sister

20.0%

Pilot Leading

Gap

+30.0 pts vs paired sister

Baseline

Pilot 17.0% · Sister 16.9%

The District Universal BoulevardvsNorthbridge at Millenia Lake

5/5

Pilot

7.7%

Sister

22.5%

Sister Leading

Gap

-14.8 pts vs paired sister

Baseline

Pilot 3.7% · Sister 16.1%

The HarrisonvsThe Whitney

5/5

Pilot

5.0%

Sister

32.0%

Sister Leading

Gap

-27.0 pts vs paired sister

Baseline

Pilot 20.6% · Sister 23.2%

VentanavsPark on Wurzbach

5/5

Pilot

7.4%

Sister

25.0%

Sister Leading

Gap

-17.6 pts vs paired sister

Baseline

Pilot 13.8% · Sister 22.7%

Website Funnel Conversions - Contact Form

Pair-level comparison from the retained BI history.

Calais MidtownvsAvasa Spring Branch

5/1

Pilot

n/a

Sister

3.7%

Pending

Gap

Gap n/a

Baseline

Pilot 1.4% · Sister 10.2%

Champions GreenvsAxial Buckhead

4/8

Pilot

n/a

Sister

n/a

Pending

Gap

Gap n/a

Baseline

Pilot 27.8% · Sister 12.5%

The District Universal BoulevardvsNorthbridge at Millenia Lake

5/5

Pilot

3.8%

Sister

7.5%

Sister Leading

Gap

-3.7 pts vs paired sister

Baseline

Pilot 12.2% · Sister 5.9%

The HarrisonvsThe Whitney

4/24

Pilot

n/a

Sister

n/a

Pending

Gap

Gap n/a

Baseline

Pilot 5.1% · Sister 10.6%

VentanavsPark on Wurzbach

3/31

Pilot

n/a

Sister

8.3%

Pending

Gap

Gap n/a

Baseline

Pilot 5.0% · Sister 4.5%

Reference behavior

This page preserves the inherited conversion-first model and dense scoreboard feel, while replacing the old multi-sister comparisons with the live one-to-one pilot/sister mapping.